Get 50% Discount on Magento1 & Magento2 Extensions

Ho ho ho! Finally it’s Christmas, and we all are excited as the festival season not only brings lot of happiness but also countless discount offers and gifts as well. Emagezone brings to you another reason to smile with one-in-a-year discount offer on Magento extensions.

This Christmas– Get 50% discount on Magento1 & Magento2 extensions.

Hurry up, this is a limited time offer and the discount can be availed from December 16 to 25, 2016. In order to make the process easier for you, we are not going to ask for any coupon code. Just visit Emagezone website and get yourself the discount. Purchase any Magento1 or Magento2 Extension and get 50% discount instantly.

No cashback, no emoney deposited in your wallet.

As an industry leader in Magento Development for over 10 years and 100+ Magento extensions listed on the store, Emagezone has always been an easy service to avail, because we offer the unbeatable Magento development services that help attract more visitors and sell more products.

Who’s It For?

This offer is available for everyone who is willing to take his (or her) eCommerce store to the next level of success with some unique features using Magento1 & Mageno2 extensions. Grab the offer and avail discount in your budget. So, this is for everyone.

How Does It Work?

Simply go through the normal process. Select your desired Magento1 or Magento2 extension and proceed to checkout process. When final payment is to be made, you will be displayed the discount price and you can make the payment.

How to Protect Magento Store from Being Hacked

Because Magento enjoys the largest slice in the eCommerce marketplace with more than 56,000 online shopping stores doing great business on Magento, wide range of Magento modules available and the percentage increasing each day, Magento stores are the prime target of cyber criminals. However, most ecommerce merchants rarely care about Magento security practices.

guide-10-extra-security-tips-for-your-magento-store-xhtmljunkies-aadilbandi
Usually, these nefarious elements invade online businesses to conduct suspicious activities like:
  • Pishing
  • Spamming
  • Stealing user data

Although Magento regularly updates and releases security patches to help eRetailers protect their stores, there are Magento security best practices to follow in order to ensure the safety of the users and crucial data.

Best Practices to Protect Your Magento Store

When you have an online store, trust plays an important part because no user will want provide the credit cart details if they feel something fishy about your platform. By following the checklist, you can prevent Magento security issues.

No module from untrusted platform

When looking for the Magento modules, don’t go for the platforms that are offering unbelievable deals for the extensions that you will get at much higher cost. Third-party modules should be downloaded from a trusted online platform because in most cases, hackers invade through the virus they penetrate into your store through these modules.

Ensure dealing with only a reliable platform when you need premium Magento extension.

Action Points

  • Deal with only a reliable and trusted extension development company.
  • Be vigilant if something looks fishy and immediately remove the extension.

No simple text passwords

Hackers are expert at cracking passwords and do you think it would be difficult to crack “Password123” for them? To many people make the same mistake of using the same password that conceal sensitive information such as your Magento admin panel. Setting up an encrypted password may seem time consuming, but it really isn’t.

Action Points

  • Use password that is really hard to crack.
  • Password should never contain your name or admin.
  • Update all passwords to encrypted passwords.
  • Change your admin password routinely.
  • Make sure everyone else is doing the same.

Check Admin User Permission Regularly

Hackers, in order to get into your Magento admin panel, will need to create an admin user. So, keep an eye on number of users in the list and if you find anyone that should not be there then it is likely your Magento Admin panel has been breached.

As soon as you find the unwanted guest in admin panel, immediately inform your developer.

Action Points

  • Check your user permission routinely Systems->Permissions->Users.
  • If it looks suspicious, delete the account immediately and inform the developer.

Always Install Security Patches

While it might seem like a waste of money, but it is seen as a dead cost. It could be the best investment you make to keep your store secure. The true value of having security patches installed is based on how much damage someone could do if they are able to access to your store.

Magento team, along with offering security patches, also informs where the vulnerability may be. Before installing the patches, make sure to check the store for anything suspicious.

Action Points

Bottom Line

Lastly, although it failed to earn a place as number 5… Be kind and be nice. You can’t be sure who you are dealing with and what they can do, it could be an ex-employee, a disgruntled customer or even a stranger. Although most of the attacks are done by strangers. It is, however, better to keep smiling and remember to keep safe.

What Are the Benefits of Using a Smart Search Module?

One of the major contributors to the rising online shopping marketplace is the convenience of shopping from a wide range of product without the limits of time and place. The two terms “Convenience” and “Wide range of products” are very important and go hand in hand. When entering online shopping world, you can’t afford to have a limited portfolio, but imagine having countless products but your consumers cannot find the one they are looking for.

This is the reason premium Magento extensions are available to make search on your eCommerce store easier for the consumers. This features not only helps your consumers find desired products but also is an important touch point with your consumers. Using a search module, businesses can draw valuable insights into the buying habits from shoppers’ search behavior in order to target them more effectively.

advanced-magento-search-modules-990x556

Search Module Drives Evolved Consumer Experience

An effective search feature directly influences the conversion rate positively and successfully justifies the efforts and investments required in incorporating them. Compare your online consumer with your brick-and-mortar consumers that are offered immediate assistance to find right products. In order to make your eCommerce store more reliable and provide a similar experience, a search result module is the right choice anyone can have.

Build a Lasting Impression

In most cases, when consumers visit an eCommerce store, they know what they want and simply head to the search box nonchalantly keying in their requirement. Usually, these search boxes are great choices to keep consumers engaged at their store and help them search what they’re looking for. This eventually helps build a lasting impression and convert visitors into paying consumers.

The shoppers’ experience can be taken to next level as many Magento modules provide auto-suggest features, allowing consumers to better articulate their requirements while giving them the flexibility to head to the desired landing page. This helps putting away the apprehension of first-time online buyers from your Magento store.

Understand Consumer Behavior

The search terms used by consumers provide valuable insight about their needs, likings, and possibly frustrations too. This helps you what’s trending on your store and what products are attracting more consumers so you can ensure preparing relevant marketing campaign for more sales. Sometimes, the search pattern do wonders for your business to improve the layout of a site and promote relevant information to the front page and attract more visitors for some specific product.

Zero Result Page are Huge Turnoff

There is nothing more frustrating for a consumer than a search result page showing “No result found”. They leave consumers frustrated and set them up to move away from your store. In the absence of an exact match, try using advanced search functionality to show similar products. With similar products there is a higher chance of conversion in comparison to the zero search results.

Options are available to use Magento search modules that auto correct misspelled words and also display products with least alphabets keyed in the search bar. Ajax auto-complete search modules make the choice easier for online consumers.

Conclusion

Remember that the attention span of a consumer online is practically in microsecond and this is the time to put your best impression. If failed to do so, there are chances of them stepping away from your website. A well-designed Magento search module as well as smooth navigation can make your products easily discoverable, which helps drive revenue and elevate consumer loyalty.

The point is, there is no benefit of spending a lot of investments on marketing methods if the website is unable to help consumers find the product they are looking for.

Grab 20% + 80% Discount on Magento Extensions This Black Friday

This Black Friday, grab the golden opportunity to bring matchless functionalities for expediting your business with Emagezone. We understand the value of your online retail business platform and hence we deliver creative Magento extensions to the global online marketers.

We are all set to make the coming Christmas season more joyous for you and your online business offering never-heard-before deals on premium Magento extensions and other Magento services.

779316339c79e639184bcedabf2a5e0ff1473b0b26fbffeca8pimgpsh_fullsize_distr

Get 20% + 80% discount on Magento extensions.

The discount offer is applicable on all extensions listed on Emagezone website. And this offer is valid from November 21 to 25, 2016. To unleash the exciting offers, use promotional code – FRI20.

Store owners can simply visit the company website, register themselves and select the Magento extension they want to install on their store. Store owner get 20% discount on the product value while 80% of the value is instantly delivered to their online wallet.

The discount is offered as points, which means $80 = 80points. These points can be used for future purchases. The limit to redeem cashback points is 50 per purchase and cashback points will be valid till two months after the offer.

Avail this limited period offer to sprint up the growth of your online shopping business by deploying these profit-oriented services that come free with Magento extensions. Register now with Emagezone now and get flat 20% + 80% off with amazing cool benefits.

Subscribe and use coupon code to avail the offer benefits of this head-turning Easter Day Celebration Sale.

Magento Freelancer vs. Magento Agency. Choose Carefully!

Magento is quite a complex platform to handle and it’s not easy to find someone who is an expert in Magento eCommerce development. Even if you manage to find a professional, you can’t be sure that you’ve found the right developer for your goals.

agency-or-freelancer

Only a certified developer is a right choice for handling the technical task. You can’t expect an operator of eCommerce store to know Magento development. Here we’re going to give some help so that you can make a better choice when searching a Magento developer.

Also, we’re going to review whether it’s worth hiring a Magento freelancer or an eCommerce development team instead, and also, which suits better for which jobs exactly.
Magento development agency or freelancer – the differences.

Many experts have already touched upon this subject in their articles on virtual world, but it’s good to take an in-depth look for a better decision. Let’s know when it’s good to assigning a bigger team with the eCommerce or Magento module development job and when it can be a smart choice to hire a Magento freelancer.

About Freelance Magento Developers

Professionals that are great at one or a couple of areas become freelancers and start accepting individual projects. It’s a notion that hiring a freelancer is not a good choice, but these guys are real experts with amazing capabilities of getting the jobs done alone in a field of expertise. Sometimes they can get the job done that even a team can’t do at times. Well, it might not be true at all times, but dealing with freelancers is really worthwhile only if they are like that.

In case you need some special development that is not of large scale or in case some special problems arise, turning to a freelancer can be a wise choice.

Lower price is another benefit of hiring a freelancer. Working with a team is more expensive, especially when the project is not quite important that thousands of dollars can be spent on it. In case of a freelancer, expenses for eCommerce development are minimal in comparison, thus they can offer affordable pricing than the big development firms.
The biggest disadvantage of hiring a freelance developer may be that they have quite obvious limits:

  • They can’t work full time.
  • They can’t be experts in all fields.
  • You may involve someone else if a new problem arises.

Also, there may be a problem with reliability as these freelancers tend to disappear from time to time. You simply can’t believe on them for a deadline. No matter how flexible they are, communication may still turn out to be more difficult in the end.

About Professional Development Agencies

The team itself is the biggest advantage of the team. Hiring a professional company means that you are hiring a team of experts, which means you don’t need to approach another expert in case some other issues arise. You pay for the access to the knowledge of a lot of people that together can solve practically any kind of problems.

Whether it’s about development, designing, launching or updating, all aspects of the project can be handled in the same place. No need to hire external people, which often results in communication breakdown. Development with a team of Magento eCommerce development experts goes much more smoothly and transparent as well.

What should you pay attention when looking for a professional Magento developer?

Pricing

If someone works for a very low price, then it’s better to be alert in the first place. The rates may vary from country to country. Remember that you’re going to get an eCommerce platform developed, which has to manage products, transactions, deliveries, etc.

professionally.

On the other hands, if the price quoted is too expensive, you should as the reason. The high price is often justified, it may happen that you’re talking to a professional team where different experts work together on the projects. Their work may be more reliable and quicker than that of others. They also meet the deadlines.

Knowledge

Magento is one of the most complex systems and a lot of time and energy is necessary for obtaining of proficiency in its development. Most freelancers, whore claiming to be the experts are just scratching the surface and they couldn’t cope up with the latest versions.

Before you start the project, as them things like can you update Magento to next version after they’ve developed a new Magento module, and if yes, what makes that possible? Ask about the details even if you’re not an expert.

Staging Server

A professional Magento development agency prefers to try a development service in its own development environment first. They develop it, integrate it, test its functioning, correct errors and then install on the staging server.

If they want to install a recently developed function on production server immediately, it indicates something is fishy, since we’re talking about a live online shop where thousands of visitors visit every single day.

Project Management

When you hire a professional, you want to be aware of what phase the given project is in precisely at a moment. In case of freelancers, you shouldn’t know about the exact progress report as you are informed via email or because their job has simply gone live without your approval.

Professional agencies, on the other hands, work with tools, which allow clients to check any time what stage the project is at. Also, clients can communicate with the team in a real time.

Conclusion

For simpler development projects, it’s usually worth hiring a freelancer.

If, on the other hands, you need a reliable partner for complex development issues who will help in the long run as well, then a Magento ecommerce development agency is a more fortunate choice.

You might be paying a higher price, because you get the reliability, comfort and diversity in the long run.

Signs of a Genuine & Trusted Ecommerce Website

All right. You’ve got a beautifully designed eCommerce website with finely tuned checkout process. But, still the conversion rate is quite lesser than expected and shopping cart abandoned is an ongoing problem.

magento

Maybe online buyers don’t trust you!

Higher product prices and cost of shipping have long been the leading causes that people abandon shopping carts, but fear also has a place in the list.

The increasing prevalence of pishing scams, shoddy customer service and malware make consumers more wary with their clicks than ever before. Today, people are smart and trust indicators are more important on your website to sell more and easily. Ranging from installing premium Magento extensions to customer service, we’ve prepared a list of things to help you soothe your potential customers’ fears and make buy your products online.

Show Your Contact Details

According to the studies, around 46% of 2000 UK online consumers claimed to prefer buying from a website with clear and genuine contact details. Displaying your contact details on ‘contact us’ page your store more reliable and genuine. So make sure your store demonstrates the details that help your customers to reach you easily.

All required contact methods such as phone number, email address, and your physical address must be there. Also, listing your business on Google Maps makes you a better competitor and a reliable brand.

Live Chat

Sometimes, buyers are in a hurry and don’t have time to send email. In such conditions, live chat can do wonders as this gives immense relief to customers if they find any representative to discuss their issues instantly.

Use some Magento modules to communicate with your buyers whenever they need support or simply to greet them for being at your store.

Show Trust Mark & Security Logo

SLL

SLL certificate helps store owners to establish a secure connection between the browser and server. While it’s important for almost every business, but it’s a must for eCommerce business websites as you receive payment on regular basis and securing customers’ credit card details is your responsibility.

According to a study:

  • 84% online shoppers don’t prefer to buy if data is sent through unsecure connection.
  • 28.9 % people look for the green address bar.
  • 50% of online buyers take their credit card information seriously.

Security Logo

As I already said, modern buyers are smart enough to take care of their personal information and hence they always want to see if your checkout has logos of security service you are in. If yes, then buyers will immediately trust their transactions with your business.

Transparent Shipping Details

Nearly 70% of online orders are based upon the transparency of shipping details and cost. If they find no hidden cost and shipping cost are going to surprise them on delivery time, they’ll buy your products. According to researchers, 70.8 % of consumers dropped idea to purchase due to hidden charges, 58.4% because of payment security concerns, and 74.5% due to high shipping cost.

Advice here is make available Cash on Delivery check option with premium Magento extensions, be transparent and honest about anything that can incur additional cost.

Quick loading and User-Friendly Website

A website with faster loading speed and user-friendly interface is likely to attract more visitors and sell more in comparison to those who take time to load. Here are some figures that predict speed and design does matter:

  • 65% visitors leave website if it takes more than 4 seconds to load.
  • 76% customers agree easy to navigation is most important.
  • 93% consumers’ buying decision are based upon visual appearance.
  • 52% of consumer never return to a store if they don’t like the design.

Online shopping is much like buying from a brick-and-mortar store. When visitors first visit your website, they do exactly what they would do in a physical store. They look around the store, analyze the quality and decide whether or not they trust the merchant.

If you don’t want your visitors to jump to your competitors due to some flaws at your website, do everything you can to make sure they find you trustworthy enough.

Try these and your email will get opened guaranteed

While the social media platforms are beginning to dominate much of our content efforts, the power of an effective email marketing campaign can never be forgot. Everyone, especially those looking for cool offers, go through their email several times a day which increases the chances of your promotional email to be read by recipient.

multilingual

However if it is failing to gain desired results, then it’s time to know that there’s something wrong with your email marketing strategy. Using a right premium Magento extension is the first step of the strategy as you don’t want to spend your day typing custom email texts and addresses on your computer. Simply use these tools and sending multiple emails is a matter of few clicks.

The subject line of email is one of the most important parts of email. It encourages your customers to open and read your message. If they don’t want to open it, you’ve pretty much fallen at the first hurdle.

If talk about the general rules of a subject line, it should be short, describe the content and aim to entice the recipient to read more. Remember that every email is your letter to consumer to build a relationship and you don’t want to lose even a single one of them.

Sentence Length

Keep varying the length of your email title to achieve more clicks. After all, you don’t want your every email to look the same. It is estimated that a subject line of email should never be more that 50 characters.

If you can manage to describe everything in a single word, your email is likely to stand out from other emails in the recipients’ inbox, encouraging the customer wanting to know more. Shop and simple phrases that describe the content of your email are best choice. Think simple, or get creative and your email will get more clicks.

Example, an email containing discount could be titles ‘never before offer’ or grab 50% on every purchase.’

Use a Question

Apart from using a short and effective subject line in emails, a question can be a great way to engage your customers. It’s a rule, a question always asks a response and your customers would want to answer it. Make sure that the question relates to the content of the email.

Example, ‘Are these dresses suitable for you?’

Use Numbers

While sending promotional emails via email notification extension, putting a number at the beginning of your subject line will draw attention by the way that it looks. This also ensures consumers that the email will be an easy read and because no one wants to spend a long time reading through an email content, sorting the entire message into a numbered list will help customers get what they want from the email quickly. It’s a best suitable format for customers, reading email on mobile devices.

Example, 5 tips to save on every purchase.

No Spam Allowed

There’s a rule of emailing that not many people know. Certain words will put your email in the junk box. This means your customers won’t even see your email. If the rating is at a certain number then it will be automatically marked as junk. Try avoiding any terms or subject that appear very sales like. The words like ‘click here’ are simply avoidable and don’t capitalize entire sentences just to make it look attractive.

Example, ‘CLICK HERE FOR FREE IPAD!” this is surely going to be sent to junk.

Target Language

If your email is in the same language that reader speaks, then there are more chances of getting a click for sure. Try using multilingual email template Magento extensions for easily sending multiple emails in the local language of your customers without putting extra efforts.

If used strategically email marketing can incredibly change your market value and increase customer base in a great way. Build that relationship with your customers and they’ll keep coming back for more at your online shopping store.